Form and content have to work together to deliver an idea that is enjoyable, useful and informative
In contemporary society the word technology is undergoing a change and we are currently embracing multiple languages. The biggest challenge of the moment is to combine all these languages to increase understanding. Editorial design has at its heart the function of communicating a journalistic idea or story through the purposeful use of visuals and words which, over time, transform information into comprehension. Graphic design does not refer just to an aesthetic solution but has to aspire to become an ethic aspect for a journalistic product. Therefore, design is content and a designer works as a facilitator to make communication easier, collaborating with editors to get the best usable product. Design does not necessarily mean something beautiful. Beauty is evoked like harmony coming from the particular function and usefulness of the object. So the composition criteria have to be founded in the intrinsic logic of the objects, in their function and in their contribution to everyday life.
The RE-Designer project is my final dissertation in Graphic Design MA. This thesis wants to underline the importance of the designer’s modus operandi and his integration, first in decision-making, and then working in team in order to create a successfull editorial project, where innovation is in an optimized production flow, where planning, creativity and teamwork are the heart of the packaging process of the news. Read more